10th International Conference on Marketing, Business and Trade (ICMBT 2025)

Call For Papers
Topics of interest include, but are not limited to
Topic 1: Marketing Strategies and Trends
Digital marketing trends
Social media marketing
Content marketing
Influencer marketing
Personalization and customization in marketing
Brand management and brand equity
Marketing analytics and big data

Topic 2: Consumer Behavior
Consumer psychology
Buying behavior
Customer relationship management (CRM)
Customer experience management
Loyalty programs and retention strategies

Topic 3: Market Research and Analysis
Market segmentation
Market entry strategies
Competitive analysis
Product positioning
Pricing strategies

Topic 4: E-commerce and Online Business
E-commerce platforms and technologies
Mobile commerce
Omni-channel retailing
E-commerce logistics and supply chain management
Security and privacy in e-commerce

Topic 5: Entrepreneurship and Small Business Management
Start-up strategies and financing
Innovation and creativity in entrepreneurship
Scaling up businesses
Challenges faced by small and medium-sized enterprises (SMEs)

Topic 6: Marketing in Specific Industries
Healthcare marketing
Tourism and hospitality marketing
Financial services marketing
Technology and IT industry marketing
Food and beverage marketing
More topics, please kindly check: https://www.icmbt.org/cfp.html

Submission Guidelines
Full Paper (Publication & Presentation)
Full paper authors can publish their paper and give an oral or poster presentation at ICMBT 2025. You must submit your complete manuscript for review by the submission deadline.

Follow the template when preparing your full paper:
IJTEF Template: http://www.ijtef.org/IJTEF_template.doc
JOEBM Template: http://www.joebm.com/JOEBM_template.doc

Full paper page limit: Each paper must not more than 5 pages (including abstract, figures, and references). An overpage fee of 80USD per page will be charged for more than 5 pages.

Abstract (Oral Presentation only, without publication):
Authors interested in presenting at a conference may choose to submit only an abstract (200-400 words). The submitted abstract should contain a sufficient summary of the paper and outline of goals, results, and conclusion, including conveying sufficient understanding when reading in isolation from the paper. You'll give an oral presentation at the conference if your abstract is accepted, but your paper will NOT be published.

No Submission
If you only want to attend the conference without any submission, please just register as Delegates.

Submission Method (PDF Only)
Please submit your paper via Electronic Submission System:
http://confsys.iconf.org/submission/icmbt2025
Or you can submit by email to: [email protected]
More information, please visit: https://www.icmbt.org/sub.html

Contact Us
Conference Secretary: Ms. Takahashi Kotomi
Tel.: +86-15102825034
E-mail: [email protected]
Working Hours: Monday-Friday 09:30-18:00